700,000 Bad Apps Taken Down From Google Play Store In 2017

Google has reportedly taken down a total of 700,000 bad apps from its Play Store in last year (2017). The take down according to the search engine giants, is as a result of violation of its policies. The new figure is about 70% more than the apps that it took down in 2016.

Google announced that 99% of apps were identified and rejected before anyone could install. The company explained that the new move was possible through significant improvements in the ability to detect abuse such as impersonation, inappropriate content, or malware through new machine learning models and techniques.

The new detection models and techniques that are capable of identifying repeated attempts and offenders took down 100,000 bad developers in 2017. Google also took time to categorize the app giving the reason why they were taken down. The apps that fall into this bad category are listed below;

Copycats: According to Google, this apps deceive users by impersonating famous apps which is one of the most common violations.

Inappropriate content: Apps that fail into this category, promote content, such as pornography, extreme violence, hate, and illegal activities.

Potentially Harmful Applications (PHAs): These apps comes with malware that can harm people or their devices by conducting SMS fraud, act as trojans, or phishing user’s information. 

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